Medtech Snapshot Podcast

Successful Top to Bottom Strategy Featuring Luis Morales, VP Global Ops & IT

7/10/2025

Medtech Snapshot episode #122: Successful Strategy Top to Bottom

Shockwave Medical VP of Global Operations & IT Luis Morales walks us through how companies can ensure their organizations strategy is successfully shared throughout the entire organization from production employees through to Excom.

Read the Interview:
Welcome back to another MedTech Snapshot, the one question, one answer, highly digests medical device podcast. With me today is the global vice president of operations and IT, Luis Morales, Luis, glad to have you on. Travis, it's an honor to be here, looking forward to our discussion today.

All right, Luis, now we're talking about strategy and how you really drill that strategy down all the way through all the layers. So can you kind of walk us through what are some strategies you've used in the past where, you know, in a large company, how do you ensure the execution of that strategy is getting through all the layers of the organization? You know, call it from EXCOM all the way down to our floor operators. Yeah, this is this is a topic that I'm very passionate about.

And I think I spent a lot of my time as a leader making sure that I'm thinking about the right strategy and how to convey that to the organization. But it really starts with having a strong vision. Right.

And that vision has to be something that is easy to understand. You know, an example today for for global operations and IT and shockwave, our vision is that we we will and we amplify the lives of millions of patients by fostering a premier global workplace that sparks innovation. Right.

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Misaligned KPIs in Commercial Medtech Operations - Featuring VP Ops & IT Luis Morales [ep #119]

6/17/2025

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Medtech Snapshot Podcast - ep #119 features Shockwave Medical VP of Operations and IT Luis Morales as he walks us through the impact of misaligned KPIs with commercial medtech operations.

Read the Full Interview:
[Host - Travis] Welcome back to another Medtech Snapshot, the one question, one answer, highly digests medical device podcast. With me today is the global vice president of operations and IT, Luis Morales, Luis, glad to have you on.

So, Luis, walk us through when KPIs aren't aligned, what's the impact to commercialize operations?

[Guest Luis Morales] "Travis, I think that's a great question. And, you know, my thoughts around that may seem simple, but they're very hard to implement. You know, the businesses that I've had, I've had the honor of working for various companies and different businesses across my career."

"And those that I've seen that are the most successful are businesses where they've been able to ensure that the broad organization, all functions, all teams really have one goal. Because at the end of the day, in a Medtech company, it is about serving as many patients as you can with the life-saving, life-altering technologies that we design and manufacture, right? And I've found that if you're able to align an organization to that basic principle, then you have the right mindset going into every different function and aligning on what's truly important to move the business forward, right? When you don't have that, right, there's, you know, prioritization problems. There's organizational retention problems, because frustration builds up, right? That leads to loss efficiency, it leads to stagnation of innovation."

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