In this episode of Medtech Snapshot we hear from Karen Polkinghorne, President of Network Partners Group, on her three strategic considerations for improving your chances of gaining approval with management on the new project, program or initiative you're trying to get under way. Learn how the companies vision and mission, as well as the return on investment (ROI) for your project, plays an important role in the approval process.
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Medtech Snapshot features Fastwave Medical's CEO Scott Nelson sharing insights on the impact of using the 'sales funnel' process for medical device fundraising purposes. Listen how Scott's approach to fundraising starts off by casting a wide net via branding and mission/ story telling efforts then intentionally narrows the funding field to a smaller audience of potential investors which are aligned with his company's mission. Our most recent Medtech Snapshot features product development executive Barry Fulkerson as he takes us through his strategy of obtaining user needs data on the cheap and how creating a patient advisory board can help get you there. In this episode we cover Medical Device Management Top Grading tips with Peter Nalbach, VP & GM, in Orange County, CA. Listen in as Pete outlines his 3-step process to align and bring in the right people to help move the company forward while simultaneously overcoming product challenges throughout the lifecycle process. ABOUTThe Medtech Snapshot Podcast, hosted by Square-1 Engineering's managing director Travis Smith, is a 1 question, 1 answer podcast digest featuring medical device industry executives offering quick insights into a variety of medtech topics including running start-ups, funding, product development, finance, clinicals, manufacturing and much more. ArchivesCategories
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White Papers &PubsThe History of Southern California Medical Device
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