Medtech Snapshot: Fundraising and the Sales Funnel with Scott Nelson, CEO Fastwave Medical1/15/2024 Medtech Snapshot episode #22 features Fastwave Medical's CEO Scott Nelson sharing insights on the impact of using the 'sales funnel' process for medical device fundraising purposes. Listen how Scott's approach to fundraising starts off by casting a wide net via branding and mission/ story telling efforts then intentionally narrows the funding field to a smaller audience of potential investors which are aligned with his company's mission.
Learn about Fastwave Medical's mission and product offering at https://www.fastwavemedical.com/
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Medtech Snapshot: Medical Device Funding - join us as CEO Bill Colone takes us through strategic considerations for obtaining funding in early stage start-ups.
For more information on how Square-1 can help your startup, check us out HERE. #medicaldevice #medtech #snapshot #funding #investment #entrepreneur #startup #founder #privateequity #venturecapital Our LinkedIn poll concluded with some interesting findings and a fair amount of debate. It's estimated 75% of medical device start-ups fail or never make it to the market. Understanding the primary factors which drive these outcomes makes or breaks the difference in a start-ups success. As our respondents weighed in it was clear the primary factor which gets in the way of a start-up meeting up with success is in fact its own people. 48% of voters identified this as the primary reason for failure, many of which current have or have had in the past direct experience operating in a management role within start-ups. The debate ragged on within the poll as some people felt like the product (ie technology) played a larger part in the failure of the company as it's ability to meet a core, and perhaps large, clinical need drove a variety of things including funding, market acceptance, etc. In the end the old saying still rings true - the people we surround ourselves with makes all the difference. |
About the AuthorTravis Smith is the founder and managing director of Square-1 Engineering, a medical device consulting firm, providing end to end engineering and compliance services. He successfully served the life sciences marketplace in SoCal for over 15 years and has been recognized as a ‘40 Under 40’ honoree by the Greater Irvine Chamber of Commerce as a top leader in Orange County, CA. |
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